A Blogging Success Story

Many journalists, talk show hosts, and others in the media subscribe to Google Alerts in order to keep informed on specific issues (this is a great free, tool that I strongly recommend). I have several, including one called "Houston Real Estate" which I use to prepare for the Houston Home Show I host with Mark Jeffrey of UBuildIt (Friday at 1 PM on CNN 650). Recently I received an alert that included a blog post that discussed Houston's booming economy and how that should contribute to continued growth in Real Estate in the future.

That post was written by Rose Stabler (photo at left, a local business broker), who ironically just decided to start a blog in the last few weeks. It was an excellent piece and clearly shows that Houstonians can expect this economy to continue to grow, that unemployment should be well below the national average, and that housing should continue to improve for investment and other purposes. I asked her to be on today's show and she did a fine job pointing to the reasons for continued optimism. Her interview will be available online at the Houston Business Review (I suggest getting a free subscription to it by clicking here so you can be kept up to date on all our media). I encourage sharing that segment of the show with others who wonder about the future of Houston's economy.

I'm not suggesting that if you start a blog you will be on the radio speaking to thousands in a few weeks. I do believe, however, that starting a blog can differentiate you as an expert (something Rose is doing very well in her blog), can attract attention from those who can help your business, and can provide discipline to help you become better at what you do. For those of you who spend hours reading blogs, but debate whether or not you should get in, the water is great.