Florida Democratic Debate Has Highest Ratings To Date

It appearst that people finally seem interested in the 2008 race for the presidency. Will, that's the impression you get from a recent article in MediaBistro:

Last night's MSNBC debate in Florida was the highest rated debate that MSNBC has aired in this presidential election cycle. The previous high was the Democratic debate on January 15.

The debate averaged 2,636,000 million total viewers and 876,000 in the A25-54 demo (using Nielson Live + SD figures).

Why the sudden surge in interest? I believe the elimination of candidates is making the race far more interesting to viewers. We are finally "getting rid of the riffraff," making it something worth watching.

Before we get too excited about the results, 2.6 million is less than 1 percent of the population. But for MSNBC, this is huge.

Kevin Price is Host of the Houston Business Show (M-F at 11 AM on CNN 650) and Publisher of the Houston Business Review. Hear the show live and online at HoustonBusinessShow.com. Visit the archive of past shows here.