Donald Trump May Need to Learn That There Is Such a Thing as "Too Much" Exposure

Donald Trump (photo, right) is seen everywhere. He can be found battling Rosie O'Donnell of The View over everything from hairstyles to dealing with beauty queens, or on his TV show The Apprentice humiliating aspiring candidates, or commenting on how terrible President Bush is as a leader at every opportunity. Trump sincerely believes that all publicity is good publicity.

However, "the Donald" may be taking his publicity seeking agenda too far with his participation with Vince McMahon (photo, left) of Wrestlemania in a fight over their respective hairstyles. Or, specifically, their actual hair. The ads imply that there will be a wrestling event between two "professionals," each representing McMahon and Trump. It is being billed as the "Battle of the Billionaires." If Trump's wrestler wins, McMahon loses his hair and if McMahon's wins, Trump loses his.

I don't care what anyone tells me, this type of publicity can't do anything for the ultra luxury brand known as "Trump." Furthermore, it is impossible to believe that, just four years ago, some actually discussed him as a possible third party candidate for President. Most thought he would be taken quite seriously. Now, the thought shocks most or makes them laugh. The Trump brand and reach is still quite amazing. He needs to do work hard to protect it, not compromise it.